Alpha Modus Holdings, Inc.
Item 1. Business
References in this section to “we,” “our,” “us,” and “Alpha Modus” generally refer to Alpha Modus, Corp. prior to the Business Combination and to Alpha Modus Holdings, Inc. and its consolidated subsidiaries after giving effect to the Business Combination. References to “Legacy Alpha Modus” generally refer to Alpha Modus, Corp., and references to the “Company” generally refer to Alpha Modus Holdings, Inc. The following discussion and analysis of our results of operations and financial condition should be read in conjunction with our financial statements and related notes and other information included elsewhere in this report. This discussion contains forward-looking statements based upon our current expectations, estimates and projections that involve risks and uncertainties. Actual results could differ materially from those anticipated in these forward-looking statements due to, among other considerations, the matters discussed under “Risk Factors” and “Note About Forward-Looking Statements.”
Overview
Alpha Modus Holdings, Inc., through its operating subsidiaries, is a technology and intellectual property company focused on the development, protection, licensing, and commercialization of data-driven systems designed to enhance consumer engagement and decision-making within physical retail environments. The Company was founded in 2014 and is headquartered in Cornelius, North Carolina.
Alpha Modus’ core strategy centers on the creation, licensing and enforcement of a proprietary patent portfolio covering systems and methods for real-time monitoring, analysis, and response to consumer behavior at or near the point of purchase. The Company’s technology is designed to convert previously unstructured consumer interaction data into actionable insights using advanced analytics and artificial intelligence. These insights may be used to support personalized marketing, dynamic digital engagement, smart planograms, inventory management, and enhanced in-store customer assistance.
Evolution of the Business Model
In its early years, Alpha Modus engaged in technology development and limited commercial deployments, including work in financial markets and real estate analytics. During this period, the Company developed algorithmic and analytics-based systems leveraging cloud infrastructure and cognitive computing tools and received industry recognition for innovation in cloud-based analytics.
In 2018, Alpha Modus acquired certain assets, including intellectual property and pending patent applications, from a retail technology company. That acquisition expanded the Company’s focus into retail consumer analytics and real-time engagement technologies. The initial issued patent from this portfolio, U.S. Patent No. 10,360,571 (the “‘571 Patent”), was granted in 2019.
Following this issuance and subsequent patent continuations and related filings, the Company determined that long-term value creation would be better supported by strengthening and expanding its intellectual property position prior to pursuing broad-scale commercialization. As a result, Alpha Modus strategically shifted from near-term software and hardware-centric deployment efforts to a patent-first strategy designed to fortify its intellectual property portfolio, pursue additional patent issuances, and position the Company for structured IP-protected licensing.
Since that time, the Company has expanded its patent portfolio to include additional issued patents and pending applications covering systems and methods for:
| ● | Real-time monitoring and analysis of consumer demographic, sentiment, and behavioral data; |
| ● | Object identification and product interaction analytics; |
| ● | Personalized marketing and advertising tied to in-store location tracking; |
| ● | Dynamic digital displays and interactive engagement systems; |
| ● | Smart planograms and inventory optimization; and |
| ● | Real-time communications, including digital coupons and targeted promotions. |
Intellectual Property Licensing and Enforcement
One of Alpha Modus’ primary revenue strategies is the licensing of its patented technologies to retailers, consumer brands, advertising technology providers, digital media platforms, and other commercial enterprises whose products or services practice or benefit from the claimed inventions.
The Company has entered into intellectual property licensing agreements outside of litigation and continues to pursue negotiated, market-based licensing outcomes. In addition, where appropriate, Alpha Modus actively enforces its intellectual property rights through litigation in federal courts. These enforcement actions are intended to protect shareholder value, deter unauthorized use, and establish structured licensing frameworks across the industries in which the Company’s patented technologies are practiced.
While the Company seeks to resolve disputes through negotiated licensing arrangements where feasible, litigation remains an integral component of its overall commercialization strategy.
Technology Capabilities and Applications
The Company’s patented systems generally involve the use of one or more information monitoring devices—such as video image devices or other sensor technologies—operably connected to servers and databases capable of analyzing gathered information in real time. The analyzed information may include demographic characteristics, sentiment data, product interaction data, and tracking information. Based on such analysis, the systems may provide targeted responses, including digital content engagement, marketing communications, product location guidance, coupons, or other personalized interactions.
Applications of the Company’s patented technologies may include:
| ● | Targeted in-store marketing campaigns; |
| ● | Digital engagement at the point of sale; |
| ● | Consumer behavior analytics and heatmapping; |
| ● | Inventory management and smart planogram optimization; |
| ● | Store-level staffing analytics; and |
| ● | Integration of physical retail data with broader advertising and digital media ecosystems. |
The Company believes that its intellectual property addresses structural challenges facing brick-and-mortar retailers, including the need to compete with digital commerce platforms by delivering measurable, personalized, and performance-driven engagement within physical retail environments.
Commercialization and Ecosystem Strategy
In addition to licensing its patent portfolio, Alpha Modus is pursuing commercialization initiatives designed to deploy its technologies through strategic partnerships, platform integrations, and fintech-enabled retail infrastructure initiatives. These initiatives include the development and planned rollout of consumer-facing applications and in-store kiosk technologies intended to operate within established compliance and payments frameworks. The Company’s commercialization efforts are designed to complement its intellectual property licensing strategy and to demonstrate real-world implementations of its patented systems.
The Company’s long-term objective is to establish its patent portfolio as foundational infrastructure for real-time, data-driven consumer engagement within physical commerce environments, while monetizing such position through structured licensing and strategic partnerships.
The ‘571 Patent Family and the uses thereof
The ‘571 patent family is based on US Patent No. 10,360,571, which issued on July 23, 2019. The ‘571 patent claims priority to a provisional patent application filed on July 19, 2013.
Our business is substantially dependent on the development, protection, and enforcement of our intellectual property portfolio. We own a portfolio of issued United States patents and pending patent applications relating to systems and methods for real-time monitoring, analysis, and response to consumer behavior within physical retail and related digital commerce environments.
As of the date of this filing, our issued U.S. patent portfolio consists of eleven granted patents:
| ● | U.S. Patent No. 10,360,571 - Method for Monitoring and Analyzing Behavior and Uses Thereof |
| ● | U.S. Patent No. 10,853,825 - Method for Monitoring and Analyzing Behavior and Uses Thereof |
| ● | U.S. Patent No. 10,977,672 - Method and System for Real-Time Inventory Management, Marketing, and Advertising in a Retail Store |
| ● | U.S. Patent No. 11,042,890 - Method and System for Customer Assistance in a Retail Store |
| ● | U.S. Patent No.11,049,120 - Method and System for Generating a Layout for Placement of Products in a Retail Store |
Loading financial statements...
Financial statements
data from SEC XBRL filings. Values are as-reported; restatements supersede originals. Values reported in .
| Line item |
|---|
| Period ending |
References to the “Company,” “Alpha Modus Holdings, Inc.,” “Alpha Modus,” “our,” “us” or “we” refer to Alpha Modus Holdings, Inc. The following discussion and analysis of the Company’s financial condition and results of operations should be read in conjunction with the unaudited interim consolidated financial statements and the notes thereto contained elsewhere in this report. Certain information contained in the discussion and analysis set forth below includes forward-looking statements that involve risks and uncertainties.
Cautionary Note Regarding Forward-Looking Statements
Some of the statements contained in this Quarterly Report on Form 10-Q may constitute “forward-looking statements” for purposes of the federal securities laws. Our forward-looking statements include, but are not limited to, statements regarding our or our management team’s expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words “anticipate,” “believe,” “continue,” “could,” “will,” “estimate,” “expect,” “intend,” “may,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “would” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking.
The forward-looking statements contained in this Quarterly Report on Form 10-Q are based on our current expectations and beliefs concerning future developments and their potential effects on us. There can be no assurance that future developments affecting us will be those that we have anticipated. These forward-looking statements involve a number of risks, uncertainties (some of which are beyond our control) or other assumptions that may cause actual results or performance to be materially different from those expressed or implied by these forward-looking statements. We undertake no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws.
Company Background
The Company was a blank check company known as “Insight Acquisition Corp.” On December 13, 2024, the Company completed a business combination with Alpha Modus, Corp., a Florida corporation. At closing of the business combination, the Company’s name was changed to “Alpha Modus Holdings, Inc.,” and the Company’s operations are now those of Alpha Modus, Corp.
Alpha Modus engages in creating, developing and licensing data-driven technologies to enhance consumers’ in-store digital experience at the point of decision. Alpha Modus, Corp., the Company’s operational subsidiary, was founded in 2014 and is headquartered in Cornelius, North Carolina.
As technological innovation is at the core of the Company, Alpha Modus has developed comprehensive end-to-end patented solutions for retailers and consumer brands to bring innovation to consumers and enhance their experience at the point of sale. Some examples that the ‘571 patent family could potentially include use in the following:
| ● | targeted marketing campaigns; |
| ● | actionable insights on consumer product packaging; |
| ● | inventory control; |
| ● | smart planograms; |
| ● | in-store heatmapping of consumer traffic; |
| ● | consumer behavior; and |
| ● | staffing needs based on foot traffic in a retail location. |
The primary focus of Alpha Modus’ technology is to analyze consumer behavior and their interactions with retail products in real-time with the objective to provide brands and retailers the ability to achieve the following:
Enhance the Consumer’s In-Store Experience
| ● | Engage consumers with interactive output displays throughout brick-and-mortar retail stores to capture critical decision-making at the point of sale. |
| ● | Cater to specific and immediate needs of the consumer. |
| ● | Capture MAC address tracking data, user eye tracking, object identification of goods throughout the store. |
Manage Inventory and Create Smart Planograms
| ● | Assess the consumers product engagement and product tracking in real time. |
| ● | Aid in inventory management and product placement throughout a store by creating smart planograms. |
Monetize Digital Insights
| ● | Curate tailored in-store marketing solutions. |
| ● | Drive sales via engaging customers with digital experiences at the point of sale. |
Critical Accounting Policies and Estimates
Basis of Presentation
Critical accounting policies are those that, in management’s view, are most important to the portrayal of a company’s financial condition and results of operations and most demanding on their calls on judgment, often as a result of the need to make estimates about the effect of matters that are inherently uncertain and may change in subsequent periods. While our significant accounting policies are described in more detail in Note 2 to our financial statements appearing elsewhere in this annual report, we believe that the following accounting policies are those most critical to the judgments and estimates used in the preparation of our financial statements.
Derivative Liabilities
The Company does not use derivative instruments to hedge exposures to cash flow, market, or foreign currency risks. The Company evaluates all of its financial instruments, including issued stock purchase warrants and the forward purchase agreement, to determine if such instruments are derivatives or contain features that qualify as embedded derivatives, pursuant to ASC 480 and FASB ASC Topic 815, “Derivatives and Hedging” (“ASC 815”). The classification of derivative instruments, including whether such instruments should be recorded as liabilities or as equity, is re-assessed at the end of each reporting period.
The company earnout shares and sponsor earnout shares (“earnout shares”) as defined in the business combination agreement are recognized as derivative liabilities in accordance with ASC 815. In accordance with FASB ASC Topic 820, “Fair Value of Financial Instruments” (“ASC 820”), the Company recognizes the earnout shares instruments as liabilities at fair value and adjusts the carrying value of the instruments to fair value at each reporting period for so long as they are outstanding. At the date of the merger, the initial fair value of the earnout shares have been estimated using a Monte Carlo simulation model. Subsequently, the fair value of the earnout shares have been estimated using this same Monte Carlo simulation model. Derivative earnout shares liabilities are classified as current liabilities (See note 7 for more details on earnout shares).
Off-balance Sheet Arrangements
We do not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that are material to investors.
Results of Operations
For the Three Months ended March 31, 2026, compared to the Three Months ended March 31, 2025
Revenue
Alpha Modus had $0 and $0 revenue during the three months ended March 31, 2026 and 2025, respectively.
Operating Expenses
Alpha Modus had operating expenses of $3,807,146 for the three months ended March 31, 2026, compared to $1,359,201 for the three months ended March 31, 2025. The increase was primarily due to an increase in professional fees and payroll expenses.
Other Income/Expenses
Alpha Modus had total other expense of $213,685 for the three months ended March 31, 2026, compared to total other income of $1,051,120 for the three months ended March 31, 2025. The decrease was primarily due to the patent infringement income of $325,000, an increase of $368,322 in interest expense, an increase of $6,929 in loss on settlement of debt, a decrease of $25,266 in change in fair value of warrants liability and a decrease of $1,039,282 in gain of change in fair value of business combination earnout shares liability, as compared to total other income of $1,051,120 for the three months ended March 31, 2025. The Company has generated income attributable to settlements of patent infringement and intellectual property enforcement matters. Under the current interpretation and application of GAAP, these proceeds are classified as “Other Income” rather than operating revenue within the consolidated statements of operations. Alpha Modus had $325,000 and $0 other income during the three months ended March 31, 2026 and 2025, respectively.
Net Loss
Alpha Modus had a net loss of $4,020,831 for the three months ended March 31, 2026, compared to a net loss of $308,081 for the three months ended March 31, 2025. The increase in net loss during the three months ended March 31, 2026, as compared to the net loss during the three months ended March 31, 2025, was primarily due to the increase in professional fees of $2,518,009 and decrease of gain in change in fair value of earnout shares of $1,039,282 during the three months ended March 31, 2026, described above.
Liquidity and Capital Resources
As of March 31, 2026, Alpha Modus had cash of $35,508. We do not have sufficient resources to execute all of our business plans. We expect to incur significant expenses during the next twelve months of operations, including expenses associated with being a public company. We estimate that these expenses will be comprised primarily of general expenses including overhead, legal and accounting fees. To maintain our plan of growth, we believe we will need to raise a minimum of an additional $2,500,000. These factors, along with the lack of current Company revenues, raise substantial doubt about Alpha Modus’ ability to continue as a going concern.
Net cash used in operating activities was $1,488,596 for the three months ended March 31, 2026, compared to $594,147 for the three months ended March 31, 2025.
We had net cash used in investing activities for the three months ended March 31, 2026, of $119,797, compared to $0 for the three months ended March 31, 2025.
We had net cash provided by financing activities for the three months ended March 31, 2026, of $1,575,901, compared to $6,610 for the three months ended March 31, 2025.
We will have to raise funds to pay for our expenses. We may have to borrow money from shareholders or issue debt or equity or enter into a strategic arrangement with a third party. There can be no assurance that additional capital will be available to us. We currently have no arrangements or understandings with any person to obtain funds through bank loans, lines of credit or any other sources. Since we have no such arrangements or plans currently in effect, our inability to raise funds for our operations will have a severe negative impact on our ability to remain a viable company.
Emerging Growth Company Status
Section 102(b)(1) of the JOBS Act exempts emerging growth companies from being required to comply with new or revised financial accounting standards until private companies are required to comply with the new or revised financial accounting standards. The JOBS Act provides that a company can choose not to take advantage of the extended transition period and comply with the requirements that apply to non-emerging growth companies, and any such election to not take advantage of the extended transition period is irrevocable.
The Company is an “emerging growth company” as defined in Section 2(a) of the Securities Act and has elected to take advantage of the benefits of the extended transition period for new or revised financial accounting standards. Following the consummation of the Business Combination, Alpha Modus expects to remain an emerging growth company at least through the end of the 2026 fiscal year and to continue to take advantage of the benefits of the extended transition period, although it may decide to early adopt such new or revised accounting standards to the extent permitted by such standards. This may make it difficult or impossible to compare Alpha Modus’ financial results with the financial results of another public company that is either not an emerging growth company or is an emerging growth company that has chosen not to take advantage of the extended transition period exemptions because of the potential differences in accounting standards used.
Subject to certain conditions set forth in the JOBS Act, if, as an emerging growth company, we intend to rely on such exemptions, we are not required to, among other things: (i) provide an auditor’s attestation report on our system of internal controls over financial reporting pursuant to Section 404(b) of the Sarbanes-Oxley Act; (ii) provide all of the compensation disclosure that may be required of non-emerging growth public companies under the Dodd-Frank Wall Street Reform and Consumer Protection Act; (iii) comply with any requirement that may be adopted by the Public Company Accounting Oversight Board regarding mandatory audit firm rotation or a supplement to the auditor’s report providing additional information about the audit and the financial statements (auditor discussion and analysis); and (iv) disclose certain executive compensation-related items such as the correlation between executive compensation and performance and comparisons of the Chief Executive Officer’s compensation to median employee compensation.
We will remain an emerging growth company under the JOBS Act until the earliest of (i) the last day of our first fiscal year following the fifth anniversary of the IAC IPO, (ii) the last date of our fiscal year in which we have total annual gross revenue of at least $1.07 billion, (iii) the date on we are deemed to be a “large accelerated filer” under the rules of the SEC with at least $700.0 million of outstanding common equity held by non-affiliates, or (iv) the date on which we have issued more than $1.0 billion in non-convertible debt securities during the previous three years.
Next expected filings
- ~2027-04-02 10-K expected by 2027-03-18 (in 250 days)
Predicted from historical filing cadence; not an SEC commitment.
Recent SEC filings
- 2026-07-22 8-K Material Agreement Entered; Officer/Director Change; Financial Statements and Exhibits
- 2026-07-17 S-1 Registration Statement
- 2026-07-02 8-K Material Agreement Entered; Material Financial Obligation; Unregistered Equity Sale; Financial Statements and Exhibits
- 2026-06-30 8-K Other Events
- 2026-06-15 8-K Other Events
- 2026-06-08 8-K Material Modification to Rights; Bylaws/Articles Amended; Financial Statements and Exhibits
- 2026-06-08 8-K Other Events
- 2026-05-14 10-Q Quarterly Report
- 2026-04-10 8-K Material Agreement Entered; Delisting Notice; Unregistered Equity Sale; Financial Statements and Exhibits
- 2026-03-31 10-K Annual Report
- 2026-01-26 8-K Unregistered Equity Sale; Other Events
- 2026-01-16 8-K Delisting Notice
- 2026-01-07 S-3 Registration Statement
- 2025-12-31 8-K Material Agreement Entered; Material Financial Obligation; Financial Statements and Exhibits
- 2025-12-11 S-1 Registration Statement